Cash Shop Bonus Weekend


The bonus weekend will end at 11:59pm on Tuesday!
There will be no bonus weekend in May.












Posted by SubetaTeam
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Aw damn, I already bought my CSC allotment because I thought bonus weekend was gonna be a bit later in the month. Guess I'd better take advantage anyway, if this is the last one for now.
@Keith
This is probably a bit out of left field: I still think removing the five bonus pet slots from the GA was a mistake. I haven't been back long since that decision was made, and what the GA offers right now isn't a ton of value in comparison to what it was back in the early days-- it's basically just a handful of minor QOL things that are easy to live without. The only must haves from it right now are the autopricer and inventory space, with the rest of the bonuses falling under the "nice, but i only need this situationally" category.
I'm not sure how you'd fix that, but it's why I'm buying a medal month to month instead of subscribing right now (and I sub, generally, because I adblock but am enjoying the content).
I would also like to input that there are a bunch of CS items I would love to buy right now, but can't since they're all retired/unavailable (so I would have to wait for BF and hope they turned up then). Perhaps it would be worth rotating item stock more frequently, like you do with the monthly boxes and challengers?
@Keith
This is probably a bit out of left field: I still think removing the five bonus pet slots from the GA was a mistake. I haven't been back long since that decision was made, and what the GA offers right now isn't a ton of value in comparison to what it was back in the early days-- it's basically just a handful of minor QOL things that are easy to live without. The only must haves from it right now are the autopricer and inventory space, with the rest of the bonuses falling under the "nice, but i only need this situationally" category.
I'm not sure how you'd fix that, but it's why I'm buying a medal month to month instead of subscribing right now (and I sub, generally, because I adblock but am enjoying the content).
I would also like to input that there are a bunch of CS items I would love to buy right now, but can't since they're all retired/unavailable (so I would have to wait for BF and hope they turned up then). Perhaps it would be worth rotating item stock more frequently, like you do with the monthly boxes and challengers?

I’m all for lowering the prices on wearables but I honestly can only afford to buy most my credits usually once a month and that’s the middle, sale or not. Without sale? I’ll just probably buy less. . I wait for the sale often to max the amount I can get of them sweet wearables ( which many users also discount the Cws. ) But I also buy much more then if it was higher just because the bonus is SO tempting. I would definitely buy less I think if it was split up into being the same price always bc those weeks because both end of month and beginning of month we too, have bills. Middle of the month is when we have the spending money. While it’s good in theory I wonder how good in practice it will be to get rid of the middle of the month sale? I really enjoy the bonus credits, and it would feel a bit like a punishment to get rid of it in the future ( I stopped buying lots on Black Friday when the pet slots stopped going on sale for instance). Just my two cents dunno if it will make a difference.

I don't quite understand that (too complicated for me), but I'll take your word for it. Does this mean that Bonus Weekend will now only happen occasionally instead of every single month?


Wow, ok, actually need both of these. Luckily the Paypal option is usually super cheap for a good majority of the time.


Keith
STAFF
Jumping in so that Amber doesn't have to answer questions on the bonus weekend! We're crafting the messaging on this, and some of the other changes, but there are a couple of reasons (and I'd like to make sure they're available outside of this post)
Companies rely on revenue to survive (not to sound glib) and that requires having some levers to be able to control that revenue when you're having down times (like, say, a pandemic). One of those levers is being able to have sales, or make people feel like they're getting a good deal while they're feeling financial pressure. We can't really do sales anymore because they're all expected. Everyone knows there will be one weekend a month to buy CSC in to get a bonus, and that in November we'll have a big blowout black friday sale. That means a majority fo our customers just wait until those times to purchase, which makes it impossible for us to plan or know how much our revenue will be and we've got a lot of expenses!
Another is we're taking a look at our prices in general. I think we can lower prices across the board on things like CWs and gold accounts, while trying to pivot most people toward monthly subscriptions by giving more benefits and bonuses to those subscriptions.
I'd much rather do that, so that the price on the page is what we actually expect to sell things at instead of right now where the price on the page during the bonus weekend is what we really plan to sell things at since that is when most users choose to buy from the cash shop. It isn't sustainable for us as a business, unfortunately.
Companies rely on revenue to survive (not to sound glib) and that requires having some levers to be able to control that revenue when you're having down times (like, say, a pandemic). One of those levers is being able to have sales, or make people feel like they're getting a good deal while they're feeling financial pressure. We can't really do sales anymore because they're all expected. Everyone knows there will be one weekend a month to buy CSC in to get a bonus, and that in November we'll have a big blowout black friday sale. That means a majority fo our customers just wait until those times to purchase, which makes it impossible for us to plan or know how much our revenue will be and we've got a lot of expenses!
Another is we're taking a look at our prices in general. I think we can lower prices across the board on things like CWs and gold accounts, while trying to pivot most people toward monthly subscriptions by giving more benefits and bonuses to those subscriptions.
I'd much rather do that, so that the price on the page is what we actually expect to sell things at instead of right now where the price on the page during the bonus weekend is what we really plan to sell things at since that is when most users choose to buy from the cash shop. It isn't sustainable for us as a business, unfortunately.

Also curious about why not in May. Do we need to stock up on CSC for special sales or discounts in May?



It doesn't feel like long since the last Bonus Weekend. But why won't there be one in May? Is it because you have something else planned, like how you don't do it in November because of Black Friday? I'm just curious.

sweet, fanks! just bought 1,000 csc~ i needed that charm like i needed that 7th slim-jim i ate last night.

